How to Manage Change When Adopting AI and Automation
Why waiting for the perfect moment often means missing opportunities
Date: 9 September 2025 | Time: 11:00 AM BST
Implementing new technology in an accounting firm can feel like trying to change the tyres on a moving car - there’s always client work, deadlines, and competing priorities.
So, when is the right time?
Join Will Rush (XBert) and Luke Farren (The Modern Firm) as they unpack the myths and realities of tech implementation in accounting.
We’ll discuss why waiting for the “perfect moment” often means missing opportunities, how to manage change without disrupting client service, and the practical steps to ensure your next tech project is a success.
Expect honest insights, war stories, and proven strategies that will help you move past hesitation and take action with confidence.
✅ Why waiting for the “perfect time” costs more than you think
✅ How to manage change without disrupting client service
✅ Practical steps to make your next tech project a success
✅ Firm owners weighing up new tech decisions
✅ Practice managers leading change and implementation
✅ Anyone ready to move past hesitation and take action with confidence
Will Rush
General Manager, XBert
Luke Farren
Founder, The Modern Firm
Just ask XBert Intelligence
Discover actionable strategies to optimise your team’s performance and enhance your practice’s profitability.
Whether you’re a new or experienced XBert user, this webinar is your opportunity to discover how these tools can make 2025 your most successful year yet.
To get the most out of the webinar we encourage you to start a trial prior, and ask questions you may have during the session.